One interesting super bowl commercial was Hero's Journey starring Melissa McCarthy, the message was about how a women wanted to be an eco warrior but continually failed and so she rode a scar that could also save energy. This is important because we need to save energy so the earth won't fall apart and this commercial shows how we can help. They are trying to reach audience who will care and will buy there Car so they can help give energy. The intended response was to illustrate people could see that they didn't need to travel the whole world to save the planet they can just drive an eco friendly car that will help out a lot.
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